KISS – Men and Article Writing
Keep It Simple Stupid!
Writing a good SEO article isn’t difficult if you follow basic steps – and that is perhaps why so many male internet marketers would rather outsource this task. This is not intended as a negatively sexist comment, but more an observation. Consider the following to see if you agree with me:
- When some men are give a new mechanical device, often their first urge is to take it apart to see how it works. The fact that their investigation leads to the items failure to perform in its intended way is irrelevant.
- When you bring ‘assemble yourself’ furniture home, the first thing a man reaches for is the screwdriver or allen key – the last resort is the instructions leaflet (which is invariable in dubiously translated English, granted).
- They will spend hours cleaning a barbeque and then get distracted during the 10 minute cooking process and burn the steak………..
Back to article writing
So, when I tell you that over 70% of my clients are male internet marketers, it is worthwhile to acknowledge that there are differences in the way men and women think. Obviously for me, that’s a very GOOD thing. It means that one of my major income streams, providing writing services for internet marketers, is doing nicely. I am constantly looking for new writers to join my team, and it doesn’t take long for me to see who ‘gets it’. And mostly it is women – although I have had one male writer for well over a year now (and you know who you are JC!) who is sensational!
KISS
Keeping it simple is one of the main things I look for in writers. That they can understand a sometimes complex topic and produce articles that, while interesting and informative, are able to be understood by the common man, is a gift. Convoluted sentence structure, overly technical terms, and flowery language are NOT required.
Outsourcing
So for all of those internet marketers out there, particular those who cannot or do not want to, write articles – outsource! There are people like me out there who would be glad to help you out – and in the process you allow us to set up own own businesses as service providers. There is plenty of work to go around, and some work can be done quite cheaply.
However, if it is quality, original, SEO content you need – you know where to find me!
Postscript:
In order to continue to deliver premium content to my current clients, I have closed my list to new clients for 2009. Please do contact me though if you would like to be contacted 2010.
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